RaymondM | BLEU

Kevin Liles and London On Da Track Partner With Verizon To Launch The #Freestyle50 Challenge

Music Mogul Kevin Liles and mega producer London On Da Track are partnering with Verizon to launch the #Freestyle50 challenge, which is a national competition searching for the next generation of rappers.


“#Freestyle50 is about you. It’s your truth and your present. It’s a search for storytellers who have something to say. It’s about creators who thrive on self-expression,” said Kevin Liles, 300 Entertainment Co-Founder. “We all freestyle in one way or another. Show us what you got”


“Although social media has helped aspiring artists find an audience, access to real opportunities are still far and few between,” said London On Da Track. “The goal of #freestyle50 is to discover that one artist who has the potential to be a new voice for hip-hop and supply them with the resources and support they need to realize the potential.”


Any artist can enter the competition by posting a video of themselves freestyling over Tee Grizzley’s “No Effort” instrumental on Instagram or Twitter. They also have to use hashtag #freestyle50challenge and tag @Verizon and @300Ent. The deadline for registration ends on Aug 4th before 11:59 pm. The grand prize winner will receive a single record deal with Liles’ 300 Entertainment, $10,000 and an opening for a 300 Entertainment artist. Check below for more details on the entries and finalists, according to Verizon.


  • Entries will be judged on talent, creativity and originality. Twenty-five semi-finalists will be invited to compete in on-air rap battles at radio stations in Chicago, Atlanta, New Orleans, Houston and Los Angeles. Eight national finalists will be selected to compete live at the #freestyle50 cypher in Los Angeles on August 30th, where the 2017 #freestyle50 challenge champion will be crowned.

The author: RaymondM