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Prince Estate x Pantone Unveils Official Prince Purple Color

The Prince Estate and Pantone Color Institute unveils its official purple color in honor of Prince and his mark on music, art, fashion and culture.


“The color purple was synonymous with who Prince was and will always be. This is an incredible way for his legacy to live on forever,” said Troy Carter, Entertainment Advisor to Prince’s Estate.


The Prince Purple color is represented by his “Love Symbol #2.” It was inspired by Prince’s custom-made Yamaha purple piano, which was originally scheduled to go on tour before he passed away at age 57. The color purple gain attract and noise in 1984 with the release of the film Purple Rain that featured an Academy Award-winning soundtrack. Laurie Pressman, Vice President of Pantone Color Institute, comments on this unique collaboration and purpose honoring the legendary singer.


We are honored to have worked on the development of Love Symbol #2, a distinctive new purple shade created in memory of Prince, ‘the purple one,'” said Pressman. “A musical icon known for his artistic brilliance, Love Symbol #2 is emblematic of Prince’s distinctive style. Long associated with the purple family, Love Symbol #2 enables Prince’s unique purple shade to be consistently replicated and maintain the same iconic status as the man himself.”

The author: RaymondM