During Mental Health Awareness Month over one hundred Black men take part in a sound bath at Actively Black's Mental Wellness Training Camp

Athletic Apparel: Black-Owned Brands Leading the Way

Elevate your workout wardrobe with the innovative designs of Black-owned athletic apparel brands making a splash in the fitness industry.


Dec. 12 2023, Published 8:17 p.m. ET

Get set for a shake-up in athletic and fitness gear. A whole new vibe is happening, led by star-level Black-owned brands changing the game. These brands are not just doing the same old thing either. They are bringing in a fresh perspective and going all-in on diversity in sportswear.

Successful Black Sportwear Brands

  • Impano Sportswear: Karen Bugingo is the force behind Impano Sportswear, redefining your activewear game. "Impano" means "success" in Kinyarwanda, and it is not just a name. It is a commitment to boosting folks up. This brand blends function with flair, and that is what makes it stand out. Bugingo's brainchild is tough enough for your killer workouts. It shouts out loud with daring designs and vibrant colors. It is not just gear. It is a statement.
  • Lukafit: Fitness enthusiast and entrepreneur Lukando Nalungwe is carving its niche in the athletic wear scene. Lukafit blends comfort with performance and does so seamlessly. Many are glad to know this brand addresses the needs of people on all fitness levels and ensures inclusivity for accommodating all body types. Lukafit's moisture-wicking fabrics and thoughtful design elements prove that performance and style go well together.
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  • Y-Fit Wear: Yohance Moses, the brains behind Y-Fit Wear, is flipping the script on activewear. Recognizing that fitness is a personal journey, his brand mirrors this vibe. Y-Fit Wear isn't your usual gear—it is customizable. You get to tweak your apparel, and that means freedom for fitness lovers. Break a sweat while rocking your unique style—it is not just activewear. It is your statement.
  • Pru Apparel: Fitness enthusiast and designer Prudence Mabhena is the founder of Pru Apparel. She is making a mark with sustainability, firmly believing that fashion should not mess with the planet. Mabhena's move? Pru Apparel uses eco-friendly materials with no compromise on performance. This activewear gives a nod to looking good while staying Earth-friendly.
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  • Queen Malkia: Malkia Stampley is the master thinker who conceived Queen Malkia. This brand celebrates the beauty and strength of women. Queen Malkia's range is a testament to the resilience of women, blending bold patterns and cuts that make a statement both inside and outside the gym. Stampley's designs move past aesthetics to be a source of empowerment for women with bold patterns and cuts and a strong emphasis on body positivity.
  • Dope Fit Chick: Dominique Kennedy, the powerhouse behind Dope Fit Chick, injects edge into her athletic wear. It is all about attitude and confidence in Kennedy's world. Dope Fit Chick's designs are in your face, no apologies—reflecting the vibe of women owning their strength. Think leggings that embrace every curve and sports bras, giving just the right support. This brand is making waves and fearlessly redefining fitness fashion.

Impact of Black Athletic and Fitness Apparel Brands

Black-owned athletic and fitness apparel brands are changing the look of the fitness industry. What is offered is more than just stylish designs. They drive for diversity and a fresh take on sportswear. Look at Impano Sportswear, Lukafit, Y-Fit Wear, Pru Apparel, Queen Malkia, and Dope Fit Chick – they're leading a shift in innovation. Check out their aesthetics, functionality, sustainability, and customization – that is where you see the change. It is about making a mark and redefining how fitness apparel is viewed.

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