Kyrie Irving and ANTA Unveil HÉLÀ Season 2

Kyrie Irving is once again pushing the boundaries of creativity and athletic expression. Marking the next stage of his partnership with ANTA, Irving introduces the HÉLÀ Season 2 apparel collection and the HÉLÀ Code shoe line, debuting September 12, 2025, at 214 Lafayette Street. From 1:00 p.m. to 5:00 p.m., the public is invited to step into Irving’s world and experience a launch that blends artistry, engineering, and cultural storytelling.

The HÉLÀ Code expands on themes established in Irving’s first collection—creativity, athleticism, artistry, and identity—while introducing a deeper focus on balance between culture and performance. The sneaker line is rooted in innovation, with a herringbone traction outsole, cushioned footbed, and skate-inspired lacing that draw equally from basketball heritage and skate culture. Every detail is designed to merge practicality with a distinct aesthetic narrative.

That narrative unfolds across three key design stories

Symbolizing Irving’s role as a leader of a new generation, this design channels the grace and authority of a pharaoh whose reign is defined by vision and love. The shoe is crafted with embossed tan hieroglyphics, accented by gold trims and brown boot leather—merging cultural heritage with durability.

Inspired by the power of the third eye, this design represents clarity, transformation, and the pursuit of higher purpose. Cosmic sublimated prints and speckled finishes evoke astral planes, while oversized retro laces underscore focus and discipline.

Offered in three tonal variations—Stone Craft, Ink of KAIro, and Papyrus White—this series celebrates timeless versatility while honoring legacy. Built with suede and leather, each pair carries the Irving Family Camo—a personal pattern representing Kyrie’s loved ones, placed closest to the body as a protective shield.

The footwear’s storytelling is matched by ANTA’s performance engineering: EVA midsoles for comfort and energy return, embroidered uppers inspired by traditional headdresses, and breathable, all-day support built into the tongue and footbed. The board-inspired laces bridge skateboarding culture with basketball performance, embodying Irving’s multifaceted journey.

Extending beyond footwear, HÉLÀ Season 2 apparel introduces a bold evolution in style and adaptability. Guided by three pillars—Resilience, Provision, and Metamorphosis—the collection emphasizes modular functionality. Protective jumpsuits transition into shorts, puffers reveal concealed vests, and oversized silhouettes adjust fluidly to environment and movement. The palette—Earthen Clay, Ember Orange, and Feather Blue—anchors the line in grounded versatility while echoing each guiding principle.

Together, the HÉLÀ Code and Season 2 apparel mark Irving’s next chapter with ANTA: a visionary fusion of performance innovation, cultural influence, and transformative design. This collection doesn’t just outfit athletes and creatives—it builds a bridge between identity and movement, heritage and evolution, purpose and play.