Samsung’s 98” Class QLED 4K Q80C TV

Samsung has gone bolder yet thinner with its latest addition to its lineup of Quantum Dot LED (QLED) TVs


Jan. 29 2024, Published 6:27 p.m. ET

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Released in July 2023, the successor to the previous Samsung model released last year has gotten the hardware upgrade needed to increase the total screen size from 84.5” to 97.5.” The TV’s depth has also slimmed down from 2.2” to 1.9”, a feature Samsung advertises as its own “SuperSlim Design.” In addition to its size, the screen’s inner technology has seen continued improvements as well.

Samsung’s new Class QLED 4K TV has a new “Direct Full Array” resolution that allows for a better picture to be produced in even the brightest of rooms. The upgraded “Supersize Picture Enhancer” feature further utilizes artificial intelligence (AI) to upscale on-screen content and reduce noise so that the picture is less grainy and all the more immersive. The “Quantum HDR+” feature makes the colors pop more than other screens that use Standard Dynamic Range (SDR).

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For consumers interested in using this TV for gaming, the product has a native refresh rate of 120 Hz, which allows each and every frame of the most demanding games to be rendered crisply, one after the other.

Gaming consoles such as the Xbox Series X and PlayStation 5 will be able to take advantage of the higher refresh rate and resolution size thanks to their respective next-gen hardware. However, the Xbox Series S and Nintendo Switch will not be able to use these features, causing the TV to revert back to a 1080p maximum output.

As a smart TV, the new product comes equipped with plenty of software to ease the user experience. Such features include “AI Energy Mode,” which uses AI to conserve energy usage and ensures consumers save money on their utility costs, Knox Security, Samsung’s mobile security system that protects a user’s personal data, and Samsung TV Plus, which is the “Best of TV—all for free,” according to the tech company

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If that wasn’t enough, the audio output received multiple upgrades, too. The TV’s combined Dolby Atmos and Object Tracking Sound Lite system uses 3D surround sound that follows the movement featured on the screen. This feature allows audio—whether it be spoken dialogue over the roar of a muscle car—to be sent out from the respective side of the screen.

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For buyers who are worried that such a massive screen may not fit in their space, Samsung claims that a minimum of three meters is all the space that is needed, according to its “98” QLED: Supersize your space” video. Samsung also offers extended coverage for its protection and warranty service, “Samsung Care+,” exclusively to users who purchase devices via its website.

The TV is valued at a retail price of $7,999.99 but is currently on sale across multiple retailers, including Amazon and Best Buy, for up to 25% off. Samsung also offers three payment options on its official website—a one-time payment, monthly payments over a 24-month period, or four payments over an eight-week period.

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