Shantell Martin Announces Collaboration with Hoek Home

New furniture line challenges home design, promotes sustainability

Visual artist Shantell Martin announced a collaboration with Hoek Home, a Brooklyn-based furniture store, to highlight her work and support the store’s sustainability model.

Martin’s art style is unique in that it combines both analog and digital means. Her art consists of black and white drawings that are created with both markers and a computer numerical control (CNC) machine.

Many places such as the Whitney Museum, the Oculus Center and the Denver Museum of Art have sought out Martin’s unique artwork.

Hoek values sustainability and hopes that collaborating with Martin will make buyers reconsider how they use space and the materials they choose. Hoek designs furniture that is quick to assemble and builds everything on location in Brooklyn.

Much of the material consists of recycled plastic and sustainably-sourced plywood from Canada. The finishes are all water-based and no toxic adhesives or glues are used.

“We are excited to present this collaboration that we’ve been working on for some time now,” Martin said in the press release. “It’s always so fun and rewarding to experiment with different ideas.”

On its website, Hoek is selling various limited one-of-a-kind pieces that are part of the collaboration with Martin. The pieces include benches, wall art, coasters, a desk organizer and a desk mat. All of the pieces will come with a Certificate of Authenticity.

Both the coasters and desk organizer consist of various unusually-shaped segments that can tessellate together, allowing them to exist as larger and smaller pieces. They cost $195 and $295, respectively.

Sum of the Parts is one of the largest parts of the collaboration. It alone consists of 13 individual pieces that can also tessellate together. They can be hung as wall art or converted into furniture. The prices range from $1,275 to $3,500 per section.

The pieces range in size from handheld to room-sized to give buyers an opportunity to consider the way they design rooms in their homes.

Conor Coghlan, the co-founder and CEO of Hoek said that he hopes to inspire other young artists to further innovation within the furniture and home design industries.

“Using our collaboration with Shantell as a starting point, we can set up a framework for future artists to collaborate with HOEK on an ongoing basis,” Coghlan said in the press release. “Shantell’s art perfectly utilized our machinery, workshop, and expertise in materials and fabrication.”

On September 21, Martin and Coghlan held a fireside chat at the Museum of Arts and Design in Manhattan to discuss the collaboration.

“A huge thank you to the HOEK team for helping to bring some of those ideas to life and eventually find themselves in people's homes,” Martin said in the press release.