Pharrell Williams at the Tiffany & Co Celebrate Tiffany Titan
Source: Getty Images

Pharrell Williams Is Getting Into the Jewelry Game — Here's a Peek at His Tiffany & Co. Collab

Pharrell Williams is proving that he can tackle any aspect of the fashion industry. The singer just dropped a new collection with Tiffany & Co. called "Tiffany Titan."


May 8 2024, Published 10:36 p.m. ET

When it comes to fashion, Pharrell Williams is slowly becoming a GOAT. The creative has his hands in every aspect of the design world, from clothing, sneakers, and now, jewelry. Pharrell was previously named as the creative director at Louis Vuitton, and he dropped his first collection for the fashion house in 2023.

On May 2, Tiffany & Co. announced Tiffany Titan by the “Happy” singer. According to a press release from the famed jewelry company, Pharrell’s collection is inspired by the trident carried by the Greek god Poseidon.

“I’m very inspired by the water,” Pharrell explained. “The name of this collection, 'Titan,' draws inspiration from Poseidon, ruler of the sea, King of Atlantis – 'Atlantis,' which is also the name of the community I grew up in Virginia Beach. The detail in all of the jewelry pieces is very intentional; the use of black titanium — it’s a physical manifestation of beauty in blackness.”

Here’s everything we know about the collection.

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helen lasichanh pharrell williams and gabrielle union attend as tiffany co celebrates the debut
Source: Getty Images

Helen Lasichanh, Pharrell Williams, and Gabrielle Union attend as Tiffany & Co. celebrates the debut of the Tiffany Titan.

Pharrell Williams’ Tiffany Titan collection is as unique as he is.

Pharrell has designed a diverse collection of pieces for his Tiffany & Co. partnership. The items in the collection feature a spiked motif – a nod to the mythological figure that inspired the designs. One of the standout pieces is the gold clasp necklace.

The $39,000 necklace boasts an angular spear-shaped motif, complemented by contoured links crafted from 18-karat gold. Additionally, fishtail diamonds have been incorporated to allow light to permeate from every angle, maximizing brilliance.

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tiffany and pharrell ring
Source: Tiffany & Co.

Tiffany Titan titanium and gold ring.

Another highlight of the collection is the titanium and gold ring. The ring has a three-band design, and each band offers something different. One is gold, the other is titanium, and the final band is encrusted with diamonds and features a sleek and modern design. It’s available for purchase on the Tiffany & Co. website for a whopping $115,000.

Fashion lovers can get their hands on pieces from the jewelry line now. But be warned – the items are pricey.

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Pharrell’s Tiffany collection is not his only big release in 2024.

Pharrell is having a big year. Since becoming the creative director for Louis Vuitton, he has dropped two distinct lines for the luxury fashion house. The Spring/Summer 2024 collection featured an array of suits, sweats, and footwear. Pharrell also designed a slate of traveler bands for the brand, which have become popular among celebrities like LeBron James.

In January, the multi-hyphenate previewed the Fall/Winter collection at Paris Fashion Week, and fans loved it. The upcoming line features pieces inspired by the Wild West. The offerings include workwear boots, relaxed-fit trousers, intricately designed shirts, and cowboy hats. Pharrell seamlessly melded his creative vision with the iconic style of Louis Vuitton, combining streetwear, luxury, and Southern charm.

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pharrell williams attends tiffany cos opening celebration for the houses tiffany wonder
Source: Getty Images

Pharrell Williams attends Tiffany & Co.'s opening celebration for the House's 'Tiffany Wonder'

“When I was a kid, Dallas was a huge show and the way they dress, it was a vibe, that’s really what it is,” Pharrell told Vogue. “Where I come from, in Black culture, a lot of hustlers in D.C. used to wear cowboy hats and boots, and down south you see a lot of it still to this day.”

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