A$AP Rocky's Puma x Formula 1 Clothing Line Makes Waves in the Industry
A$AP Rocky has joined forces with Puma and Formula 1 for an exclusive clothing line based on the motor racing sports. Here's how to grab the pieces.
By D.M.June 20 2024, Published 10:49 a.m. ET
Some would argue that A$AP Rocky is one of the best dressed rappers around, and so would he. The Harlem native is known to blend streetwear and luxury fashion, and his outfits have captivated fans worldwide.
As his rap career began to take off, Rocky's fashion sense evolved. He embraced a more polished aesthetic, incorporating tailored suits, designer sneakers, and luxury accessories into his wardrobe. Rocky often pushes boundaries, and he’s aware of the flack he gets for his outfit choices.
“I like to think I’m drawn to things that others look past,” he said during an interview with The Times. “Since my first song, I’ve been rapping about Raf Simons and Rick Owens. It was also about mixing high-end with streetwear. I do that in my sleep.”
Now, Rocky is launching a new clothing collection, and it is set to include pieces that feature his signature footprint. Here is what we know about the “Am I Dreaming” rapper’s clothing line is dropping.
A$AP Rocky’s Puma clothing collection is available now.
In October 2023, A$AP Rocky was named the creative director of the Puma x Formula 1 partnership. The deal will see the apparel company create a line based off the racing sport gear, with Rocky taking the lead on all creative aspects (per Robb Report). Rocky has since dropped the first slate of items from the collection, and it features something for racing fans and beyond.
One of the signature items is a distressed sweatsuit that retails for $440. The collection also includes a pair of matching driving gloves and a padded balaclava.
In addition, Rocky crafted a pair of running sneakers for the collection, drawing inspiration from the classic Puma Inhale sneaker initially launched in 2000. And while Rocky is currently producing everyday athletic wear, Puma plans to have the rapper design performance gear for several Formula 1 teams.
A$AP Rocky has also dropped merch from his upcoming album.
In addition to partnering with Puma, A$AP Rocky is giving his fans new merch to accompany the release of his Don’t Be Dumb album. Rocky released the apparel on his AWGE website, and it . The collection features shirts, hoodies, and tank tops adorned with images of a bulletproof vest.
The slogan "American Sabotage" is stamped across the front of the items, and "Don't Be Dumb" and "A$AP Rocky" is written on the back.
The site also carries additional items from Rocky’s line. He sells stacked denim jeans that have underwear attached to the waistband. The denim pants come in blue and black and go for a whopping $600.
Furthermore, Rocky is gearing up for the release of his fourth studio album – which he says will be his best work yet. “I’ve been really experimenting as usual and what I like about this is it feels like my best work yet,” he told Dazed. “I want to leave expectations wide and open. I don’t want to tell you what to expect. I just want people to experience it how they do naturally.”